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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">cyberspace</journal-id><journal-title-group><journal-title xml:lang="ru">Философские проблемы информационных технологий и киберпространства</journal-title><trans-title-group xml:lang="en"><trans-title>Philosophical Problems of IT &amp; Cyberspace (PhilIT&amp;C)</trans-title></trans-title-group></journal-title-group><issn pub-type="epub">2305-3763</issn><publisher><publisher-name>Пятигорский государственный университет</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.17726/philIT.2015.10.2.130.2</article-id><article-id custom-type="elpub" pub-id-type="custom">cyberspace-188</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>СОЦИАЛЬНО-ИСТОРИЧЕСКОЕ ИЗМЕРЕНИЕ ИНФОРМАЦИОННОЙ КУЛЬТУРЫ</subject></subj-group></article-categories><title-group><article-title>«Морализация технологий»: от компьютерных артефактов к социальным практикам</article-title><trans-title-group xml:lang="en"><trans-title>“MORALIZATION OF TECHNOLOGIES”: FROM COMPUTER ARTEFACTS TO SOCIAL PRACTICES</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Дедюлина</surname><given-names>М. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Dedyulina</surname><given-names>M. A.</given-names></name></name-alternatives><email xlink:type="simple">dedyulina72@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Южный федеральный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Southern Federal University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2015</year></pub-date><pub-date pub-type="epub"><day>08</day><month>07</month><year>2021</year></pub-date><volume>0</volume><issue>2</issue><fpage>75</fpage><lpage>86</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Дедюлина М.А., 2021</copyright-statement><copyright-year>2021</copyright-year><copyright-holder xml:lang="ru">Дедюлина М.А.</copyright-holder><copyright-holder xml:lang="en">Dedyulina M.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://cyberspace.pgu.ru/jour/article/view/188">https://cyberspace.pgu.ru/jour/article/view/188</self-uri><abstract><p>В данной работе подвергается анализу проблема формирования «моральных технологий», которые сегодня воздействуют на поведение своих пользователей в сфере информационно-компьютерных технологий. Сначала идея создания «моральных технологий» была подвергнута резкой критике, а сейчас «убедительные технологии» активно вторгаются в повседневность. Технологии играют роль посредника в отношениях между людьми и реальностью. Технологические посредники как человеческие существа находятся в мире своих пользователей, способствуют формированию их действий. Они погружают человека в свою технологическую реальность и существуют для него, помогая сформировать человеческие переживания и интерпретации реальности. Моральная ответственность проектировщика тогда сводится к предупреждению, оценке и проектированию качества этого посредничества. Анализ технологического посредничества позволяет выделить следующие его формы: посредничество восприятия, посредничество действия, технологии создания доступных вариантов действий, посредничество решений, посредничество других практик, посредничество моральных ценностей, представлений и норм</p></abstract><trans-abstract xml:lang="en"><p>The problem of forming moral technologies which today affect the behavior of its users in the sphere of information and computer technologies is analyzed at this article. First, the idea of creating a “moral” has been heavily criticized and now compelling technology to actively intrude into everyday life. Technologies play the role of mediator between people and reality. Technology mediators, as human beings are in the world of its users, contribute to the formation of their actions. They immerse a person to its technological reality and they help to shape the human experience and interpretations of reality. The moral responsibility of the designer then comes down to the prevention, assessment, and design quality of this mediation. Analysis of technology intermediation allows to emphasize its following forms: mediation of perception, mediation of action, available technology options, mediation of decisions, mediation of other practices, moral values, beliefs and norms</p></trans-abstract><kwd-group xml:lang="ru"><kwd>моральные технологии</kwd><kwd>убедительные технологии</kwd><kwd>моральная ответственность проектировщика</kwd><kwd>информационно-компьютерные технологии</kwd><kwd>артефакты</kwd><kwd>посредничество</kwd><kwd>человеко-компьютерное взаимодействие</kwd></kwd-group><kwd-group xml:lang="en"><kwd>moral technology</kwd><kwd>persuasive technologies</kwd><kwd>the moral responsibility of the designer</kwd><kwd>information and computer technologies</kwd><kwd>artifacts</kwd><kwd>mediation</kwd><kwd>human-computer interaction</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Achterhuis H. 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